Ceylon Solutions has partnered with Leafwire, an online marketplace connecting investors to cannabis companies looking to raise capital.
Overview
Ceylon Solutions engineered a complete end-to-end web app social network solution from the ground up for Leafwire’s B2B and B2C customers. Leafwire customers include consumers, licensed operators, and every type of ancillary company in the cannabis industry.
The Wishlist:
- Build up a development team from scratch
- Develop a social media/networking platform from the ground-up for the cannabis industry
- Build with scalability and a quick go-to-market strategy in mind
- Keep investments to a minimum
The Outcome:
- Team of 3 assembled within 60 days
- Prototypes and initial designs developed and approved within 60 days
- Initial product launch achieved within 4 months
- Current team off 11 dedicated developers have saved over USD 1.66 million over 2 years, and ensured the consistent growth of the platform with over 34,400 active users as of September 2020
- Leafwire is now the world’s largest cannabis social network with a huge growth potential yet to be explored
Introduction
Ceylon Solutions is an extension of the Leafwire team providing the entire development effort from the requirements designed by Leafwire. We quickly created a strong process that includes regular communications between the product and development teams that keeps the teams aligned to the full vision of the platform. Built upon innovative big data technology with cutting-edge user interface built in React JS on a services architecture, the Leafwire/Ceylon team operates on a high-pace development schedule with weekly sprints and monthly release cycles; allowing Leafwire to quickly capture market share and roll new features out to their community. Over the last 2 years, Leafwire has evolved significantly, where a significant increase in Marketplace, Jobs and Events functionality has provided users with unmatched information and access to the cannabis market industry potential.
TOTAL SAVED IN JUST
FOUR YEARS
USD 1,657,000
by utilizing
CEYLON SOLUTIONS
The Requirement
Leafwire wanted to launch the first social media/networking site focused on the cannabis industry. They needed a development team who could quickly launch MVPs and new features. Being in such a fast- growing market meant the need for fast development was essential. A team with an understanding of the cannabis industry was prioritized to enable clear communication about the project, the customers, and the features to be developed.
The platform needed to be easy to use, and engaging enough to inspire consistent repeat users.
The Solution
With an ever growing presence of social media and new features to be introduced into the system proper prioritization as well as clean delivery has been a constant challenge to ensure Leafwire was first to market in this space. Ceylon Solutions was able to aid in phased out delivery creating an essence of social functionality to ensure more user interaction and revenue streams, which enabled Leafwire to acquire significant market share within the industry. Furthermore, creative and competitive design has been a focal point to increase viewership as well as increase revenue.
Challenges
With an ever growing presence of social media and new features to be introduced in to the system proper prioritization as well as clean delivery has been a constant challenge to ensure first to market, CS was able to aid in phased out delivery creating an essence of social functionality to ensure more user interaction and revenue streams which enabled Leafwire to acquire significant market share within the industry. Furthermore, creative, and competitive design has been a focal point to the increase in viewership as well as increase in revenue streams.
Outcome
With Leafwire teaming up with Ceylon Solutions, Leafwire was able to introduce a state-of-the-art application which enables the leaders of the industry to consume information as well as create connections within the industry that would be mutually beneficial for all parties. Furthermore, it has become a platform to market and increase awareness of companies and products to ensure higher revenue generation for the Leafwire users.
Leafwire has gained over 34,400 subscribers and has managed to save around USD 1.66 million over just two years in operation. Today, a team of 11 dedicated developers from Ceylon Solutions work constantly to improve the user experience and increase the features of this platform.